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AdWords differs from traditional forms of advertising. It doesn't come with price lists or rate cards. Instead, our standard pricing model relies on a cost-per-click (CPC) based auction. You'll start by choosing a daily budget you're comfortable with, and then change it at any time. There's no minimum spend and you're not locked into a contract. With Google Adwords, you only pay for results. With ads on Google you're not charged when your ad is displayed, but only when someone clicks on your ad to go to your website. In other words, you only pay when your advertising works.
PPC is popularly known as Pay Per Click.It is an effective way to drive traffic to a website.PPC ads are visible in search engine results page when user search a particular keyword or search term.The person who advertise has to pay money every time it receives a click.The competition in ppc is enhancing day by day. More number of merchants are bidding for keywords across the world wide.PPC expert need to select unique module and keywords for maximum return on investment(ROI).PPC is available in multiple browsers like google,bing,yahoo & Baidu etc
YMTS INDIA has a lot of experience in creating above mentioned ads and provide greater exposure to your products or services